Notes from the studio.
How the tools get built, and what proof looks like once a working company depends on the result.
- 3 min read
A website that keeps working
A site built once goes quiet, because what people search for keeps changing and your pages do not.
- 3 min read
Getting found: the three places buyers actually look
A buyer checks three places before picking up the phone. Being in one is no longer enough.
- 3 min read
How to know whether you're being found
Search what a customer would type, then write down where you stood. Next month you can see which way you are moving.
- 2 min read
Proof over promise: why I run the tool before I sell it
Every tool here earns its keep in a real, trading business before it is offered to anyone else.
- 3 min read
The answer above the results
An AI-written answer now sits above the search results, naming some businesses and not others. Ranking fifth is no longer the same as being found.
- 3 min read
Your list should belong to you
Your contacts should be yours to export and take anywhere, any time, and the bill should stay the same as the list grows.